A South Korean asset management company is exploring a major investment in Palawan’s capital, underscoring the city’s rising profile as a hub for tourism and environmental development.
On September 29, executives from KDS Asset Management, led by Chief Executive Officer Lee Kyu-yeop, arrived in Puerto Princesa to present their intent to invest in the Sta. Lucia Environmental Estate, a project within the city.
The delegation emphasized Puerto Princesa’s potential for growth not only in tourism but also in cultural and environmental initiatives. Their pitch: foreign capital that could fuel local economic expansion while opening new jobs for residents.
Mayor Lucilo R. Bayron welcomed the expression of interest, calling it a clear sign of commitment.
“Patunay na seryoso sila, seriously considering ng investment na yan dito sa atin, kasi kung hindi, hindi yan sila pupunta rito… Sabi ko nga sa kanila, welcome ‘yon, (‘yong business proposal) kasi kailangan natin ng investment dito dahil kailangan umikot ang economy at ang employment, siyempre,” Bayron told reporters.
The mayor, however, added a note of caution. While eager for new investment, he stressed that the full business proposal must undergo careful scrutiny to ensure it aligns with the city’s development priorities and the kind of support the local government can extend.
If the partnership materializes, it is expected to bring more than financial benefits. The investment could tighten economic and cultural ties between Puerto Princesa and South Korea, a country that has long been among the top sources of international visitors to Palawan.